Equip reps to handle a specific competitor in live deals.
SalesMarketing💾 0 savesby PromptChief Team
ROLE: Product marketing / sales enablement.
TASK: Create a battlecard for [[OUR_PRODUCT]] vs [[COMPETITOR]].
INCLUDE:
- One-line positioning vs them
- Where we win (with the proof/demo to show)
- Where they win (be honest) + how to reframe
- Landmines to set early in the deal
- Trap questions to ask the prospect
- Objection → response for their top 3 talking points
- Migration/switching story
Keep it to a single skimmable card a rep can use live.