Influencer Brief

Create an influencer briefing document: **Brand:** [[BRAND]] **Product/Campaign:** [[CAMPAIGN]] **Influencer type:** [[TYPE]] (Micro/Macro, Niche) **Platform:** [[PLATFORM]] Structure: 1. **Campaign overview** – goal, message, timeframe 2. **Content requirements** – formats, minimum number of posts, required mentions 3. **Brand message** – key messages, tone, what is prohibited 4. **Approval process** – how does sign-off work 5. **Tracking** – UTM links, discount codes, KPIs 6. **Compensation & conditions** – framework and requirementsCopy